Packaging & Paper

Brad is a Director at INSIGHT2PROFIT, with over 5 years of consulting experience, specializing in price and profitability strategies, revenue management, and the implementation and execution of quote applications. Brad has led and contributed to over 10 client engagements throughout his time at INSIGHT. His expertise spans more than 10 industries, including home security, medical supplies, life sciences, industrials, food and beverage, automation, energy sustainability, facility services, and global contract manufacturing. He is well-versed in various pricing strategies, such as target pricing, margin targeting, list plus discount, list price setting, among others.

Examples of Brad’s experience include:

• Led a pricing application and strategic price implementation for a flow manufacturing and distribution organization with over $1.6B in revenue and 90+ independent business units, resulting in margin improvement exceeding $25M
• Led a strategic pricing initiative for a flooring company with revenue surpassing $400M, implementing price level setting strategies and increases across three distinct business divisions

Brad earned a B.S. in Neuroscience from the University of Michigan.

Chris is the Vice President of Sales at INSIGHT2PROFIT, bringing over 25 years of leadership experience focused on organizational growth, sustainable change management, and project leadership. He collaborates with both corporate entities and private equity firms to uncover business potential, leveraging strategic and operational improvements to enhance existing pricing methods. Chris’s expertise in pricing and change management helps clients identify and capitalize on often overlooked opportunities for margin enhancement, demonstrating how even slight price improvements can significantly boost their EBITDA.

Chris is well-versed in various aspects of the business landscape, specializing in Price Management, Pricing Strategy, Price Leaks, Software Development, Change Management, Project Management, B2B, and Private Equity.

Chris earned his B.S. in Finance from John Carroll University.

Christopher is a Director at INSIGHT2PROFIT with over 15 years of industry and consulting experience in strategy, pricing, finance, and commercial leadership roles serving companies in chemicals, manufacturing, industrial distribution, and education.

Prior to joining INSIGHT, Christopher led commercial, marketing, pricing, and strategy teams at PPG Industries.  In addition, he served for four years as a U.S . Army officer.

Examples of Christopher’s experience include:

• Led an engagement with a large U.S. B2B manufacturer that involved identifying and allocating significant cost-to-serve elements such as purchase price variance, freight, rebates, and payment terms
• Led an engagement with a large HVAC distributor that aligned pricing processes among multiple recent acquisitions and identified multiple areas of profit leakage resulting in a margin increase of over 10%
• Drove an engagement focused on aligning costing processes between a large multinational supplier to the metalworking industry; identifying several crucial disconnects due to acquisitions and ERPs, enabling consistent costing and pricing capture.
• Spearheaded marketing, pricing, business development, and Canadian sales for large protective coatings supplier.
• Held multiple finance roles, including corporate FP&A, finance manager for a large, flat glass producer, and internal auditor; experienced in analytics, costing, forecasting, and budgeting

Christopher earned his MBA in Finance and a BBA in Accounting from the University of Notre Dame.

Damian is a Director with INSIGHT2PROFIT with over 12 years of commercial and operational experience. His background includes roles in Sales, Corporate FP&A, and 7 years dedicated to Pricing Consulting. Damian specializes in B2B pricing strategy and execution, as well as demand planning and inventory management. He has led numerous engagements globally with manufacturing, distribution, and service clients, serving as a subject matter expert in price measurement for INSIGHT.

Prior to joining INSIGHT, Damian spent 3 years in corporate FP&A as a Senior Analyst for a large private equity owned business, contributing to profit improvement efforts. He also served 2 years in mortgage banking as an originator.

Examples of Damian’s experience include:

• Developed a dynamic pricing model for a global aerospace distributor that balances cash creation for excess inventory (20 percentage point reduction in excess), and price and margin expansion for high running parts (resulting in an 11% increase in incremental margin)
• Implemented demand planning process changes including model changes for statistical and machine-learning models, defining demand planning process, and refining optimal forecast selection tool that generated 11% improvement in forecast accuracy
• Established a war room operations for new go-to-market strategy for veterinary distributor, involving the definition of end-to-end commercial processes, customer prioritization, assessment of total addressable market opportunity, and evaluation of conversion impact on margin and capacity

Damian earned his B.S. in Business, Finance, and International Business from Indiana University, Kelley School of Business and is a Level 3 CFA candidate.

Danielle is a Principal at INSIGHT2PROFIT. Danielle has more than 15 years of professional experience including 10 years as a pricing consultant. She has served in various capacities in commercial analytics, e-business, and project management roles.

Specializing in B2B pricing for manufacturers, distributors, and service providers, she leads pricing engagements to ensure long-term sustainable impact. Her leadership extends beyond client engagements to include her previous role as the lead of INSIGHT’s Summer Analyst Program.

Prior to joining INSIGHT, Danielle spent 7 years at Simonton Windows.

Examples of Danielle’s pricing experiences include:

• Drove a 4% improvement in return on sales (ROS) for an industrial configured products manufacturer by shifting from cost-plus to value-based pricing, introducing an integrated quoting solution, holding the sales organization accountable for driving price, and implementing weekly price monitoring
• Led a 2.5% improvement in return on recurring revenue for a professional services provider through a new pricing strategy and infrastructure, differentiated pricing, and emphasis on price adoption and win rate
• Delivered a 30% margin improvement in Year 1 for a manufacturer of electrical equipment by implementing a pricing algorithm and tool to provide differentiated freight rates; continued success includes increasing freight revenue and margin through identification of leakage such as carrier compliance, additional charges, and process changes

Danielle earned her MBA from The Ohio State University, Fisher School of Business, and a M.S. in Quantitative Psychology, from the University of Notre Dame, specializing in finite factor mixture modeling. She also holds a B.S. in Mathematics and a B.A. in Psychology from Marietta College.

Mike is a Vice President of Private Equity at INSIGHT2PROFIT, where he has over 15 years of pricing experience across multiple industries and within the consulting field. He specializes in B2B pricing strategy & implementation for distribution, manufacturing, and service providers. Mike has led more than 3 dozen engagements at INSIGHT, excelling in identifying profitability improvement opportunities and offering pragmatic solutions to change management to ensure tangible financial benefits are achieved.

Prior to joining INSIGHT, Mike managed a pricing team at GOJO Industries, focusing on establishing market-based pricing for its PURELL line and heavy-duty cleaning products. During this period, Mike lead the launch of the pricing function within Salesforce.com, along with additional data & systems integrations within the pricing domain.

Examples of Mike’s pricing experiences include:

• Drove over $100M in price improvement for a national sanitation services provider through the launch of an optimized pricing engine, differentiated price increases, and enhanced leakage management
• Led a $20M margin improvement initiative for a primary supplier of packaging solutions by identifying and correcting profitability outliers, implementing a process for strategically addressing cost increase events, and launching price management tools to support optimization of freight recovery and surcharge capture
• Delivered over $20M in margin improvement for a leader in lubricant sales & distribution services through the establishment of a value-based pricing strategy, development of integrated pricing tools, and robust change management program

Mike earned his MBA in Finance and a B.A. in International Business from the University of Akron, College of Business. He has also studied at the Rennes International School of Business in France.

Zach is a Director at INSIGHT2PROFIT, leveraging more than 10 years of professional experience as a management consultant. Zach advises organizations on effective structure, process, and technology development to promote long-term growth and transformation.  His areas of expertise include pricing strategy, growth strategy, financial modeling, project management, operational plan execution, quantitative analysis and research, continuous improvement and change management. He has international experience in U.S., Canada, Mexico, and EMEA, spanning several different industries including packaging, manufacturing, consumer goods, renewable energy, mining, metals, healthcare, and construction.

Prior to joining INSIGHT, Zach spent 5 years as a Finance expert in the healthcare industry.

Examples of Zach’s experience include:

• Led over $50M in annual pricing impact for a market-leading site services provider through a differentiated price increase, new pricing architecture, and enhanced price leakage management
• Drove 150 basis points of annual margin growth to a market-leading manufacturer and distributor through development of an advanced ‘learning’ price engine as well as data science-based market testing efforts

Zach earned his MBA in Data Analytics and Leadership from the University of Notre Dame, Mendoza College of Business and his B.S. in Business Management and Financial Economics from Wittenberg University.