Declining Margins

Andrew is a Principal at INSIGHT2PROFIT. He has more than a decade of experience driving pricing excellence and enhancing client experiences across various sectors including manufacturing, industrial, B2B2C consumer, and distribution. He has led price transformation initiatives across more than 25 engagements contributing to over $200M in EBITDA impact through pricing transformation.

Examples of Andrew’s experience include:

• Implemented multiple quoting tools and pricing engines, achieving significant impact in the waste management service sector driving $1M of impact within the first 90 days of the pilot and $50M during the subsequent national rollout
• Execution of many value-based pricing frameworks within global industrial manufacturing resulting in over $70M of EBITDA generation over multiple years
• Reduced Pay Per Click Marketing (PPC) spend by $7M through A/B testing for a supplier of residential building materials
• Utilized competitive benchmarking through web-scraping within the ecommerce space to help drive $14.5M in margin improvement through price within the first 4 months

Andrew earned his B.S. in Accounting from The University of Akron and an A.A. in Business Administration from North Central State College.

Andy is the Director of Market Intelligence at INSIGHT2PROFIT, possessing over 16 years of experience. Andy has overseen consulting engagements across a diverse array of B2B and B2C markets, encompassing packaging, industrial equipment, building materials, industrial distribution, SaaS solutions, EdTech, and consumer durables and nondurables.

Throughout his career, Andy has led hundreds of market intelligence engagements for private equity firms, Global 500 companies, and other industry leaders, facilitating revenue and profit growth through actionable market insights. He specializes in designing complex research programs leveraging expert interviews, survey research, and secondary data sources to compile the necessary market and competitive intelligence for successful long-term strategies. His areas of expertise include voice-of-customer analysis, competitive intelligence, market size assessments, channel intelligence, and identifying customer needs.

Prior to joining INSIGHT, Andy spent 13 years at The Freedonia Group, a provider of market intelligence consulting services for strategic decision-making in B2B and industrial markets. In his last five years at Freedonia, Andy led their Custom Research division, overseeing research delivery and revenue growth. Prior roles at Freedonia included Project Manager and Senior Research Analyst, where he refined his skills in competitive intelligence, market analysis, voice-of-customer analysis, primary research, consulting, and project management.

Andy earned his M.A. in Economics from Cleveland State University and a B.A. in Economics and International Affairs from Xavier University.

Chris is a Director of Private Equity at INSIGHT2PROFIT, with 9 years of professional experience with the company. He began as a Business Analyst and has progressed through roles including Associate, Consultant, and Manager of Business Development.

Chris specializes in pricing and profit strategy, account leadership, and generating new sales opportunities. His track record demonstrates his exceptional talent for relationship building, leveraging advanced analytics and strong interpersonal skills to drive client success.

Prior to joining INSIGHT, Chris worked for the State of Illinois where he managed State and local political campaigns.

Chris earned his MBA in Marketing and Statistics from George Washington University and his B.A. in Political Science from DePauw University.

Danielle is a Principal at INSIGHT2PROFIT. Danielle has more than 15 years of professional experience including 10 years as a pricing consultant. She has served in various capacities in commercial analytics, e-business, and project management roles.

Specializing in B2B pricing for manufacturers, distributors, and service providers, she leads pricing engagements to ensure long-term sustainable impact. Her leadership extends beyond client engagements to include her previous role as the lead of INSIGHT’s Summer Analyst Program.

Prior to joining INSIGHT, Danielle spent 7 years at Simonton Windows.

Examples of Danielle’s pricing experiences include:

• Drove a 4% improvement in return on sales (ROS) for an industrial configured products manufacturer by shifting from cost-plus to value-based pricing, introducing an integrated quoting solution, holding the sales organization accountable for driving price, and implementing weekly price monitoring
• Led a 2.5% improvement in return on recurring revenue for a professional services provider through a new pricing strategy and infrastructure, differentiated pricing, and emphasis on price adoption and win rate
• Delivered a 30% margin improvement in Year 1 for a manufacturer of electrical equipment by implementing a pricing algorithm and tool to provide differentiated freight rates; continued success includes increasing freight revenue and margin through identification of leakage such as carrier compliance, additional charges, and process changes

Danielle earned her MBA from The Ohio State University, Fisher School of Business, and a M.S. in Quantitative Psychology, from the University of Notre Dame, specializing in finite factor mixture modeling. She also holds a B.S. in Mathematics and a B.A. in Psychology from Marietta College.

Jenna is a Director at INSIGHT2PROFIT with over 15 years of professional experience in financial analysis, pricing, portfolio management, project management and process improvement.

Prior to joining INSIGHT, Jenna held several positions at KeyBank where she was responsible for establishing a group focused on retaining and cross-selling their top 300+ merchant services clients.  She was also responsible for pricing and portfolio analytics across various areas including finance, payments, and collections. Jenna began her career as an Actuarial Analyst at Willis Towers Watson (formerly Watson Wyatt Worldwide) within the retirement practice while completing four actuarial exams.

Examples of Jenna’s experience include:

• Drove over $23M in annual impact for a leading precisions aerospace components and specialty structures company across 15+ businesses by providing pricing guidance and implementing change management strategies, also provided visibility to the private equity firm on the performance of their investments
• Delivered over 20% annual revenue growth for a $1.2B food distributor while maintaining margins through differentiated weekly list price recommendations for buyers and daily sale price recommendations to sales via direct integration into their ERP system
• Led margin growth of 3% and enhanced visibility into the business for a B2B facilities maintenance service provider through the direct integration into their Salesforce instance of a pricing and dispatch model to optimize both profit and service
• Provided price recommendations to sales of a leading telecommunications provider through direct integration into their Salesforce instances by reducing unnecessary price variation across their business resulting in 5% reduction in discounting

Jenna earned a B.S. in Actuarial Science and a minor in Economics from The Ohio State University.

Justin is a Managing Principal at INSIGHT2PROFIT and brings 15 years of experience as a management consultant focused on pricing, sales and marketing strategy. Over the past decade, Justin has spearheaded over 70 engagements across various industries concentrating on pricing and profit strategy, resulting in delivering clients more than $1B of value creation.

Prior to joining INSIGHT, he spent several years at a Fortune 500 wholesale distributor, focusing on strategic pricing, private brand management, and commercial analytics.

Examples of Justin’s experience include:

• Collaborated with an industrial holding company to develop a scalable pricing structure and process across more than 40 individual businesses, yielding over $30M of EBITDA impact and 500 basis points margin improvement
• Achieved over $10M of EBITDA impact for an omni-channel building products manufacturer by developing a gross-to-net waterfall that identified key areas of profit leakage and creating corresponding strategies to mitigate them
• Served as a centralized pricing function for a Fortune 500 multinational specialty manufacturer to coordinate pricing strategy and action plans across businesses, executing a $400M pricing action against downward margin pressures

Justin earned his MBA in Corporate Finance and Marketing Strategy & Planning from DePaul Driehaus College of Business, Kellstadt Graduate School of Business and a B.S. in Consumer Economics & Finance from the University of Illinois Urbana-Champaign.

Mike is a Vice President of Private Equity at INSIGHT2PROFIT, where he has over 15 years of pricing experience across multiple industries and within the consulting field. He specializes in B2B pricing strategy & implementation for distribution, manufacturing, and service providers. Mike has led more than 3 dozen engagements at INSIGHT, excelling in identifying profitability improvement opportunities and offering pragmatic solutions to change management to ensure tangible financial benefits are achieved.

Prior to joining INSIGHT, Mike managed a pricing team at GOJO Industries, focusing on establishing market-based pricing for its PURELL line and heavy-duty cleaning products. During this period, Mike lead the launch of the pricing function within Salesforce.com, along with additional data & systems integrations within the pricing domain.

Examples of Mike’s pricing experiences include:

• Drove over $100M in price improvement for a national sanitation services provider through the launch of an optimized pricing engine, differentiated price increases, and enhanced leakage management
• Led a $20M margin improvement initiative for a primary supplier of packaging solutions by identifying and correcting profitability outliers, implementing a process for strategically addressing cost increase events, and launching price management tools to support optimization of freight recovery and surcharge capture
• Delivered over $20M in margin improvement for a leader in lubricant sales & distribution services through the establishment of a value-based pricing strategy, development of integrated pricing tools, and robust change management program

Mike earned his MBA in Finance and a B.A. in International Business from the University of Akron, College of Business. He has also studied at the Rennes International School of Business in France.