AI and the Changing CPA Margin Equation
AI is quickly becoming a strategic consideration for CPA firms, extending well beyond opportunities to improve efficiency. As clients develop expectations about how AI should influence engagement fees, team structures, project timelines, quality control and risk management, firms need to understand how those expectations are evolving.
Based on a survey of 200 finance decision-makers at large U.S. companies, this whitepaper explores what clients expect from CPA providers as AI adoption grow, and what firms can do now to prepare for a changing market.
Key findings reveal:
- 86% are likely to ask whether AI has reduced the effort required for their engagements
- 75% of audit-services buyers expect financial statement audits to become less expensive as AI adoption grows
- 76% have not yet seen their CPA providers change pricing models in response to AI
Download the full whitepaper to see how client perceptions of AI may influence the future of CPA firm engagements.